How To Write Relatable Mental Health Content That Creates Connection

There was a time when I needed help. I was diagnosed with generalised anxiety disorder and to be truthfully honest, I didn’t know what the heck that meant.

It was the first time I had heard this term, and I wanted to get clued up on what this meant for me.

But I soon found myself lost in clinical terms that made me feel more like a statistic than a person.

I remember scrolling through websites and talking to professionals, thinking, "Can anyone just talk to me like a human?"

It was isolating, frustrating and disheartening. I wasn't looking for technical jargon or textbook definitions—I was looking for understanding. For someone to say, "I get it, and I’m here to help."

That experience is what drives everything I do today. It’s why I’m so passionate about writing mental health content that’s not just informative, but relatable and human.

The problem with clinical jargon in mental health content 

When creating mental health content, using complex, clinical jargon can alienate your audience. Instead, we need to write relatable, human-centered content that feels accessible to everyone.

When people are struggling with their mental health, they don’t want to be met with phrases like “generalised anxiety disorder” or “evidence-based practices” that make them feel disconnected.

While those terms are valuable in the right setting, they shouldn’t distance the people we’re trying to help. Mental health is deeply personal and the way we talk about it should reflect that. 

I often think about how many people, like me, have landed on a website looking for answers, only to feel completely lost because the content didn’t speak to them—it spoke at them.

How my experience shaped my mission

That’s why I now partner with businesses and organisations to help them write content that makes people feel seen and understood. See my content writing services.

Whether I’m writing a blog post, social media content or website copy, I approach every word with this simple question: How will this make someone feel? 

The words we choose in the mental health space have the power to either build trust or build barriers. I know firsthand how it feels to face those barriers, and I’ve made it my mission to tear them down, one sentence at a time.

Why relatable mental health content matters

People don’t go to a mental health website looking for a list of symptoms—they’re looking for hope, for someone who understands what they’re going through.  

That’s why mental health content should be clear, compassionate and conversational. It should feel like a friend reaching out a hand, not a robot delivering facts.

When I write for mental health brands, I make sure the content speaks to people on a human level.  

From client’s story to messages of support, it’s my job to translate that into words that connect, not confuse.

Turning mental health jargon into connection 

I take the complex, the clinical and the confusing and turn it into language that’s accessible.

It’s not about dumbing things down—it’s about making mental health content relatable.

Here’s what I focus on:

• Breaking down complex diagnoses into simple, conversational language.

• Creating content that feels like a conversation, not a lecture.

• Ensuring every word resonates with your audience on a human level.

After all, mental health affects everyone. The language we use should feel open and welcoming to everyone.

The power of words

Words are powerful. They can offer comfort, reassurance and a sense of belonging—or they can do the exact opposite.

Every time I write mental health content, I think back to that moment when I was looking for help but couldn’t find the words I needed. 

That’s why I do what I do.

I make sure mental health content isn’t just words on a screen—it’s a source of support, connection and understanding.

My journey shaped my mission and now, I help mental health brands connect with the people who need them most.

Because at the end of the day, we all deserve to be spoken to like humans.

Need help with this?

As a mental health professional or organisation, your goal is to connect with your audience and offer them the support they need. Relatable, human-centered content builds trust, helping your audience feel seen and understood.

If your mental health brand is ready to create content that speaks human—not jargon—I’d love to help.