My brand story
Hey, I'm Hayley
I’ve always believed in the power of stories to make people feel understood.
I mean, is there anything better than reading something and thinking, “Wow this person gets me?” That’s the sweet spot I aim for with every piece of content I create.
From England to Brisbane (and lots of places in between)
Now, a bit about me: I’m originally from England (yep, grey skies and endless cups of tea). These days, I’m living my best life under the Brisbane sun because, let’s be honest, she be a sunshine chaser at heart. My life’s been quite the adventure—campervan road trips, a career in marketing and communications and plenty of soul-searching along the way.
Why I do what I do
But the real turning point? My own struggles with mental health. They taught me that kind, supportive words are more than just a nice to hear - they’re lifelines. That’s why I do what I do: to help others find the support they need, just like I did.
So yeah, I’m here to help you help people like me. Full circle moment, right?
Getting into the heads (and hearts) of your audience
I’m obsessed with working with brands that make a difference. My personal experiences, love for storytelling and passion for personal development fuel my mission to create content that truly connects. The kind of content that makes someone stop mid-scroll and think, “This is exactly what I needed.”
I know how to get into the heads of your audience. I understand what they’re feeling, what they need and how to reach them with words that feel like a warm hug - not a clinical checklist.
Got tricky topics? No worries. I handle the tough stuff with empathy and clarity.
Making you the voice your readers turn to for all things mental health
I work with psychologists, coaches and mental health brands across Australia.
Let’s make your brand the lifeline someone is searching for.
Head over to my services page to get started.
My vision for you
To own your story, strengthen your communication channels and deeply connect with your community. We’ll create content that not only informs but engages those who need it most.
Why clients work with me
Because we have the same mission: to improve mental health, reduce stigma and promote mental wellbeing. As your content consultant, I work alongside you to make sure your message is heard, understood and felt.